– Probable CTR improves => Potentially rising click-through charges and lowering the prospect of the user ‘bouncing’ because they see additional information about the site ahead of clicking via (There may be also the prospective to deter users if the additional rich snippets of data show some thing they weren't https://www.presta-addons-modules.com/en/opencart-seo-automatic-google-rich-snippets-json-ld-integration-opengraph-twitter-tags-schemaorg.html